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NASDAQ · PRPLConsumer DiscretionaryTextiles, Apparel & Publishing

Purple Innovation, Inc. Common Stock (PRPL)

$2.54−9.29%
Close Nov 5, 2026 · split-adjusted
Nov 5, 2026$2.54▼ 85.86% in range
Nov 5, 2025Low $1.87 · High $181.06Nov 5, 2026
What changed · written from our data
As of Nov 5, 2026

Purple Innovation closed at $2.54 on Nov 5, down 9.29%, 98.6% below its 52-week closing high. Volume of 55.4K shares was 2.34× its 20-day average (well above normal).

Split-adjusted performance: +33.0% over one month, -80.2% over six months, -87.4% over one year.

In the quarter ended Jun 30, 2026, revenue was $98.27M, down 6.5% from a year earlier, with a net margin of -3.3%.

Short interest was 132.6K shares at the Oct 15 settlement, down 12.1% from the prior report (6.9% of float, 5.4 days to cover).

Market cap$11.1M4.4M shares
Revenue · quarter$98.3M−6.5% YoY
Diluted EPS$-0.74—
P/E · TTM—P/S 0.0×
Net margin-3.3%Gross 45.2%
Dividend yieldNone
52-week range1.87 – 181.06−98.6% from high
Volume55.4K2.34× 20-day avg
Volatility · 60d115.9%Annualised
Short % of float6.9%5.4 days to cover
Net cash$23.3MCash $23.3M
Next earnings—Not scheduled
Split-adjusted performance
1W −17.8%1M +33.0%3M −73.5%6M −80.2%YTD −85.3%1Y −87.4%3Y −89.5%5Y −99.5%

Earnings reactions

History →

No reported quarters with price history yet.

Rank within Textiles, Apparel & Publishing

Percentile among 81 companies (100 = best)

6-month momentum0
Revenue growth9
Net margin18
Value (low P/E)—
Size3

Industry medians: 6-month return +1.7%, revenue growth +1.4%, net margin 3.3%, P/E 19.0×.

Short interest

Details →
Shares short132.6K−12.1% vs prior
Days to cover5.4Settled Oct 15
% of float6.9%
Short vol. 10d54.8%of daily volume

Closest peers by size in Textiles, Apparel & Publishing

CompanyPriceToday6MRev. growthNet marginP/EMkt cap
PRPLPurple Innovation$2.54−9.29%−80.2%−6.5%−3.3%—$11.1M
BIRDSmartbird$1.30−20.25%−79.1%—−593.5%—$15.4MCompare
MERCMercer International$0.2493−0.28%−77.5%+1.5%−16.5%—$16.7MCompare
DSSDSS$0.4601−12.93%−17.8%−31.8%−132.9%—$4.6MCompare
CRWSCrown Crafts$2.56+0.79%−7.6%+8.3%12.3%5.5$27.5MCompare
CULPCulp$3.64−4.59%+1.1%+12.5%11.1%—$46.4MCompare
ITPIT Tech Packaging$0.1187−5.79%−36.4%+2.1%−5.7%—$2.0MCompare
JRSHJerash Holdings (US)$5.87+1.03%+75.7%+26.7%3.3%15.2$74.5MCompare
JELDJELD-WEN Holding$1.01−7.34%−40.2%−0.7%−3.9%—$87.6MCompare

News about Purple Innovation

All news →
Purple Innovation (PRPL) Reports Q3 Loss, Misses Revenue EstimatesZacks Investment Research · 1d ago▼ NegativePurple Innovation (PRPL) May Report Negative Earnings: Know the Trend Ahead of Q3 ReleaseZacks Investment Research · Oct 27, 2026▼ Negative

Quick answers

What does Purple Innovation do?
Purple Innovation Inc designs and manufactures sleep products. Using its GelFlex Grid technology, the company designs, manufactures, and offers branded comfort sleep products, including mattresses, pillows, cushions, mattress protectors, bases, sheets, and others.
What is PRPL's market cap?
$11.07M, based on the Nov 5 close of $2.54.
Does Purple Innovation pay a dividend?
No regular cash dividend has been paid in the last year.
How much of PRPL is sold short?
132.6K shares, 6.9% of float, as of Oct 15, 2026.
What sector is PRPL in?
Consumer Discretionary, in the Textiles, Apparel & Publishing industry.

About Purple Innovation

Purple Innovation Inc designs and manufactures sleep products. Using its GelFlex Grid technology, the company designs, manufactures, and offers branded comfort sleep products, including mattresses, pillows, cushions, mattress protectors, bases, sheets, and others. It markets and sells these products through direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, Purple showrooms, and third-party online retailers.

HQ: Lehi, UT1,100 employeesListed Oct 29, 2015purple.com

Sources: Massive / Polygon daily aggregates (split-adjusted) · SEC filings via Massive · FINRA settlements via Massive · Financial Modeling Prep. Figures are dated where shown; research is informational, not investment advice. Methodology