NYSE · PLNTCommunication ServicesAmusement & Recreation

Planet Fitness, Inc. (PLNT)

$47.98+8.97%
Close Oct 9, 2026 · split-adjusted
Oct 9, 2026$47.98▼ 48.22% in range
Oct 13, 2025Low $40.50 · High $111.97Oct 9, 2026
What changed · written from our data
As of Oct 9, 2026

Planet Fitness closed at $47.98 on Oct 9, up 8.97%, 57.1% below its 52-week closing high. Volume of 3.1M shares was 1.10× its 20-day average (close to normal).

Split-adjusted performance: -4.0% over one month, -31.8% over six months, -50.0% over one year.

In the quarter ended Jun 30, 2026, revenue was $365.22M, up 7.1% from a year earlier, with a net margin of 18.4%.

Short interest was 9.6M shares at the Sep 30 settlement, up 20.7% from the prior report (12.8% of float, 2.6 days to cover).

Market cap$3.62B75.5M shares
Revenue · quarter$365.2M+7.1% YoY
Diluted EPS$0.87+26.1% YoY
P/E · TTM15.2×P/S 2.6×
Net margin18.4%Gross 82.3%
Dividend yieldNone$2.78 last paid
52-week range40.50 – 111.97−57.1% from high
Volume3.1M1.10× 20-day avg
Volatility · 60d48.3%Annualised
Short % of float12.8%2.6 days to cover
Net cash-$2.15BCash $400.8M
Next earnings—Not scheduled
Split-adjusted performance
1W +13.1%1M −4.0%3M −5.0%6M −31.8%YTD −55.8%1Y −50.0%3Y +1.1%5Y −42.3%

Earnings reactions

History →

No reported quarters with price history yet.

Rank within Amusement & Recreation

Percentile among 35 companies (100 = best)

6-month momentum19
Revenue growth50
Net margin97
Value (low P/E)88
Size65

Industry medians: 6-month return −3.5%, revenue growth +7.1%, net margin −3.4%, P/E 35.3×.

Short interest

Details →
Shares short9.6M+20.7% vs prior
Days to cover2.6Settled Sep 30
% of float12.8%
Short vol. 10d51.0%of daily volume

Closest peers by size in Amusement & Recreation

CompanyPriceToday6MRev. growthNet marginP/EMkt cap
PLNTPlanet Fitness$47.98+8.97%−31.8%+7.1%18.4%15.2$3.62B
BATRAAtlanta Braves Holdings, Inc. Series A$57.57−0.33%+17.3%−2.3%−4.0%—$3.69BCompare
SPHRSphere Entertainment$106.41−2.60%−17.1%+11.0%−12.4%—$3.82BCompare
MSGEMadison Square Garden Entertainment$80.84−1.00%+33.4%+27.4%−5.1%57.8$3.82BCompare
BATRKAtlanta Braves Holdings, Inc. Series C$52.00−0.86%+17.7%−2.3%−4.0%—$3.34BCompare
MTNVail Resorts$146.03−0.04%+14.2%+2.5%−68.4%35.3$5.20BCompare
OSWOneSpaWorld Holdings Limited$23.74+1.02%−2.6%+8.5%8.9%29.8$2.41BCompare
CHDNChurchill Downs$79.96+4.99%−8.6%+4.9%24.5%13.5$5.57BCompare
STUBStubHub Holdings$6.12−0.33%−2.4%—0.0%—$2.34BCompare

Quick answers

What does Planet Fitness do?
Planet Fitness Inc is a franchisor and operator of fitness centers in the United States. The company's reportable segments are Franchise, Corporate-owned stores, and Equipment.
What is PLNT's market cap?
$3.62B, based on the Oct 9 close of $47.98.
What is PLNT's P/E ratio?
15.2× trailing-twelve-month earnings of $237.85M.
Does Planet Fitness pay a dividend?
No regular cash dividend has been paid in the last year.
How much of PLNT is sold short?
9.6M shares, 12.8% of float, as of Sep 30, 2026.
What sector is PLNT in?
Communication Services, in the Amusement & Recreation industry.

About Planet Fitness

Planet Fitness Inc is a franchisor and operator of fitness centers in the United States. The company's reportable segments are Franchise, Corporate-owned stores, and Equipment. Franchise segment includes operations related to its franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia, Corporate-owned stores segment includes operations with respect to all corporate-owned stores throughout the United States and Canada, and The Equipment segment includes the sale of equipment to franchisee-owned stores in the U.S. The firm generates a majority of its revenue from the Corporate-owned stores segment.

HQ: Hampton, NH4,403 employeesListed Aug 6, 2015planetfitness.com

Sources: Massive / Polygon daily aggregates (split-adjusted) · SEC filings via Massive · FINRA settlements via Massive · Financial Modeling Prep. Figures are dated where shown; research is informational, not investment advice. Methodology